Posted on Wednesday 29 August 2012 by Ulster Business

Culture Tech pic

The leading lights of the digital technology sector are meeting in Derry today for the start of an innovative new four day event known as CultureTECH.

Running until September 1 the festival aims to be a celebration of all things digital as well as an exciting showcase of the latest advances in e-solutions.

It will feature sessions on everything from advertising and marketing tools to music synch sessions, with a view to getting those in the business and culture sectors to learn, inform and be entertained by those at the forefront of the creative and communications industries.

The organisers said that budding entrepreneurs, start-up companies, and those hoping to enhance business performance will be able to participate in workshops, attend motivational talks, and network with representatives from companies at the cutting edge of digital technology.

Run by Digital Derry, the event is a collaborative project involving private, public and academic organisations and aims to support and advance the digital content sector in the city and the North West.

Digital Champion for the city and Festival Director Mark Nagurski, said the festival’s unique selling point was its diversity.

He said: “The main conference is aimed at anyone who wants to learn more about digital media, and how to use that knowledge to enhance their business or creative projects. But the wider festival is for anyone, any age and from any background who loves music, film, gaming or art.

“We wanted to create an event that everyone could enjoy so from music production to street art, the festival is a celebration of digital creativity and technology, and promises to shine a new light on the city as a centre of innovation and opportunity.”

Chief Executive of Derry City Council Sharon O’Connor said the festival illustrated the city’s central role in the digital development of the region.
“The calibre of the individuals and companies involved in delivering CultureTECH stands testimony to the reputation already established by the city as being at the forefront of digital media and communications,” she said.

“We have seen huge interest in the festival with 1,000 delegates expected, and upwards of 8,000 people expected to attend. The wide geographical network demonstrates that the message is reaching a global audience that Derry is a thriving city with the talent and resources to attract major players in the digital industries.”

Highlights of the week include SeedComp 2012, a competition which boasts a first prize of £10,000 for someone opening up a new digital business in Co Londonderry, as well as two £5,000 second prizes.

Shortlisted entrants will present their cases before the judging panel during the festival, before the three finalists deliver a live presentation before a CultureTECH audience. Both the audience and judging panel of keynote speakers and potential investors will then decide the winner.

For more information on the full line-up of events go to www.culturetech.co

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