Posted on Tuesday 17 June 2014 by Ulster Business

Whale swallowed up by us marine company

Patrick Hurst, right, the managing director of Whale, at the opening of the company's new factory in Bangor with Invest NI chief executive Alistair Hamilton

One of Northern Ireland's most successful manufacturing companies has been bought by a US firm famous for its outboard motors.

Whale, which is also known as Munster Simms, makes water pumps and heating systems for the marine and recreational sectors from its Bangor base and has been snapped up by Brunswick Corporation.

The Illinois company is involved in the fitness, bowling and billiards industry but will be best known in the marine sector for its Mercury Marine outboards.

It's this latter division which Brunswick plans to integrate with Whale, specifically in the parts and accessories side of the business.

Brunswick Chief Operating Officer Mark D. Schwabero said the Bangor company's progressive growth had caught his eye.

"Like Brunswick, Whale has a legacy of innovation and quality," he said "Its track record of new products during the past five years alone is exemplary, and its latest offerings will provide significant growth going forward."

The new owner said Whale will continue to be based in Bangor and will operate as part of Attwood, a brand in Brunswick's marine operation.

Last year, Whale's turnover reached $30m (£17m), according to Brunswick.

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